June 16, 2015
Just about any business needs the help of a good website. When done right, you can leap ahead of the pack. Not everyone understands what all goes into proper web design, so these tips are here to help. Use these tips when designing a website.
Don’t neglect cascading style sheets. Using a style sheet makes it easy to give all pages of your site the same look and feel. It also reduces the file size of your pages, as the CSS file can be accessed once on the server and then from the user’s local cache thereafter.
Avoid trying to add every new gadget to your website. It can be tempting to make your site look cutting edge by including every new web design option out there but it can end up turning people off. Simple will generally get the job done even better than a flashy layout.
Don’t use frames. Frames had they heyday, but there were not without issue. Designs on frames can make it hard for people to get your site bookmarked and they won’t like scrolling either. Use other ways to make your site easier to navigate instead.
Use ALT tags whenever possible. These helpful tags describe an image to a viewer, assisting the visually impaired, as well as those who prefer to browse without images. As an added bonus, some search engines include these tags in their rankings, so you may get a boost by using them.
Test your website before it goes live. There’s nothing worse then launching your new website and having to take it down right away due to bugs or other issues. Get a group of people together who are using different web browsers and computer platforms, and ask them to use a beta version of your website, writing down any issues they come across.
Keep a simple front page. People looking around will decide right away if they wish to use your site just by how your homepage looks. Be descriptive about what your business does, and your unique offerings, but keep everything else to a minimum to avoid distraction.
Personalize your site. Your clients want to feel comfortable with you, so use testimonials from trusted customers, as well as photographs of people. Building trust with your customers is very important, so be sure to let them know you personally care about the product or service you are providing them.
Make sure that your user’s needs are a priority. Your focus should remain on the end user at all times. Things such as interactivity, accessibility, user experience and usability are all very important. You need to take this into consideration. Putting yourself in your customers shoes can really help you to design the best page possible.
As you can tell, web design is crucial when it comes to establishing an online presence. You can stand head and shoulders above the crowd if your web design is right. However, there are things to keep in mind when designing for web application. Using these tips will get you started.