As more aspects of life happen online, businesses will need to have an effective web presence. The last thing you want is to spend a lot of time building a site that doesn’t deliver. Use these tips and tricks to design an excellent website.
Speed is vital online, so be sure your pages load quickly. Realize that visitors to your site have many options and will just go somewhere else if your site does not load right away.
Use a tracking service, rather than displaying your visitor counter for all to read. Many websites still display their counters, yet they do not serve any real purpose. There are many high quality tracking services available, and some are even free. Use these instead of showing off how many people visit you.
Make your links obvious. Customers do not like spending time wading through your site searching for something they are interested in. Having a site map, as well as providing big, prominent links will help your viewer find what they are looking for without wasting time in a hunt. Lead them to your information.
Learn the basics of HTML and CSS. Although there are many templates that allow you to just fill in the blanks, in order to create a web page, these templates provide only limited design possibilities. Understanding how the mark-up language and stylesheet work together will enable you to customize your website to your heart’s content.
Include a links page for your site and use it to provide a variety of resources related to the site’s purpose. You should also include a variety of links, including links to sites that are offering backlinks to your site. If related sites link back to your site, your site ranking will move up in the rankings on search results pages.
Know your subject. If you’re going to have a blog site or something similar, you have to be sure things are done to learn about that subject before posting anything. The last thing you want to do is distribute incorrect information. Knowing your subject is very important when having a blog.
Remember to use ALT tags on any images you use in your website. This allows everyone to gain access to the intended information. If the images are links, the tags let you describe the link as well. ALT tags are the only way your images are going to help you with your search engine rankings.
Add a search feature to a website. When visitors come to your website, they want to easily be able to find what they are looking for. A keyword search feature will make it easy for people to find the right page on your site, especially if the website you are designing is very complex.
When putting links on your pages, the links need content. These types of links let the user know exactly what they are clicking. If your links don’t have text, they may not be helpful.
In your website design, keep in mind that web browsers are more friendly to websites that have independent CSS pages and provide conditional loading. Having these pages allows for easier testing and necessary maintenance in the future. Do not forget that you simply cannot go live as the site does require regular maintenance and what you just learned makes you job much easier.
Never bite off more than you can chew by attempting to design multiple sites at once. You should keep things simple by only working on one site at a time. Even if you do have some web design skills, you may get crossed up with your projects, or one of your sites may suffer neglect. Just take things one at a time.
As you now know, web design is easier than most people think. When you understand the basics that are necessary as well as how to avoid the mistakes others have made in the past, your niche visitor will continue to return on a regular basis. Follow the tips presented here for results you can be proud of.