June 16, 2015
To effectively promote your business, you’ll need a good website. By creating a clean, professional site, you can tell potential customers that you are ready to handle their business. Your first step is to learn what you need to do to accomplish this, so keep reading for some great advice.
Avoid cramming page elements together. Each section of your page should be naturally separated from each other, as this makes the purpose of each section more clear. The easiest way to separate sections is by using DIVs, but there are other ways, including absolute positioning (not recommended), the CSS margin command, and floats.
Be sure your site can be scanned by visitors easily. Studies have shown that internet users scan pages to find interesting articles. Emphasized text broken into easily scannable sections can help your viewers want to return to your site. Definitely keep the most timely and important items near the top. Each of these things needs to be given proper attention because they are what will help keep visitors coming back to your website.
To help keep your site visitors happy, do not underline words. Underline words on the internet signifies that the word is a clickable link. If you have too many words on your pages that are underlined with being clickable links, then your visitors will be frustrated after continuously trying to click on them.
Free software exists that can help you set up your site. Costly software is also available, but you can get good results with free tools since you are the main factor in the success of your site. Hit your favorite search engine and do research to find a piece of software that suits your needs.
If you intend to use advertisements on your site as a way to increase your earnings, make sure to maintain an appropriate ratio. Keeping your advertisements at no more than 25 percent of your content ensure your site is not cluttered with too many of them. Just like people would not watch television if it was nothing but commercials, site visitors are less likely to stay on your site if you have too many advertisements.
Be sure that your website has small files, no matter how aesthetically designed your site is. Large files take longer to load when people visit your website. You want the speediest load times possible. This is because not all of the visitors you’re going to attract are going to have a powerful operating machine or high speed Internet. You want to perform a test to make sure your site performs well, even with dial-up modem connections.
Step one was to learn how to build a site, and step two is to get down to work and create your design. It is recommended that you refer back to the suggestions offered here while laying out the rough draft of your design and lead it down the path to an effective live site. From there, it is simply a matter of making adjustments to increase traffic to your page.