June 16, 2015
When you are trying to understand SEO, it is important to remember the most important thing, and that is to have a website that looks professionally done. If not, those efforts won’t be worth it. Everything tails its way back to site design when it comes to the Internet. Website visitors like to go to professional looking sites that are easy to navigate. Use these tips to create what they like.
Don’t neglect cascading style sheets. Using a style sheet makes it easy to give all pages of your site the same look and feel. It also reduces the file size of your pages, as the CSS file can be accessed once on the server and then from the user’s local cache thereafter.
Before going live, test your website against NoScript. Download the NoScript extension on the Firefox web browser and activate it to see if your website can still be read. Some ordering systems or other types of content cannot run script-free, but if the site is blank without the script on, that’s not good.
Avoid creating user interface (UI) controls that mislead your visitors. These controls include elements, widgets and more that create an interactive experience, such as a link, drop-down list or button. You do not want to make visitors think that clicking on an underlined word or phrase for example, will lead to a new page if it is not actually linked to something else. When your visitors have expectations of something working a certain way and it does not, they are more likely to assume there is something wrong with your site and leave.
Use a descriptive title. Many site owners forget to name their pages, or name them something generic, such as “Welcome Page.” Search engines do use title descriptions in their rankings, so make sure you are as descriptive as possible, without going overboard. Make sure it is usable for your viewers and the search engines.
Have a site map. These are useful to your clients and the search engines, as they give a detailed overview of your entire website. It can be a guide for viewers searching for a certain part of your site, and also allow you to keep track of its structure and layout.
To help you design a site that is easy for people to read all the information, make sure the pages are not too wide. If the pages are not too wide then they will fit on most people’s computer screens. If the page is too wide, then part of your valuable information could be left off the page.
You want to set up some way to let visitors give you feedback. By doing this, if you discover a missing item or if you don’t know how to properly utilize your page, it’s possible for you to fix it. Negative and positive feedback are useful in improving your website.
No one likes visiting complicated websites that take too long to load and are a tangled mess of links. Avoid the common issues by using the tips you learned from the article above.