Designing a website takes time, patience and a little bit of know-how. It can be easy if you already know what goes into great design, such as SEO and useful navigation. Read on to find some great tips and tricks which will help you build the website of your dreams!
Choosing the right graphics can either make or break a website. BMP files are large and can slow down a website. Use PNGs for images over 256 colors for text buttons and the like or use GIF files for images smaller than 256 colors. JPEGs are good to use for photographs.
Make sure your webpages aren’t too long. You only get one chance to make a first impression, and if your most important content is “below the fold,” it may not even be read. If you have a lot of related content that needs to stay together, consider breaking it up into sections and adding links to each section.
Avoid trying to add every new gadget to your website. It can be tempting to make your site look cutting edge by including every new web design option out there but it can end up turning people off. Simple will generally get the job done even better than a flashy layout.
Include a link to the homepage on every page of your site. One of the best ways to do this is to make a graphic title for your page that can be included on all pages. Web users are used to clicking on a graphic to return home so there won’t be a learning curve to navigating your site.
Test your website before it goes live. There’s nothing worse then launching your new website and having to take it down right away due to bugs or other issues. Get a group of people together who are using different web browsers and computer platforms, and ask them to use a beta version of your website, writing down any issues they come across.
Wherever your logo appears on your site, you should accompany it with a complementary slogan or tagline. Ideally, this tagline should be catchy and informative, and should offer some basic summary of the purpose of your site or product offering. The combination of your logo and tagline should appear on every page to create a sense of cohesion.
Be sure your website works both with and without the “www” prefix. Some people will type this in before they head to your site as a force of habit, and some may not. You should make sure that customers will be directed to your site either way, or you may have some confused people on your hands.
Learning some basic HTML will help you add some interesting extras to your site. For example, you can have words that follow your cursor, or a banner that flashes important information. Make sure to change the colors and fonts occasionally, so you seem more involved with the web site and its design.
Now that you’ve read the ideas in this article, you should be able to go forth and design a website which will rival those of your competition. Keep learning to find new techniques to increase your traffic, add new content and boost your page to the top of your market!