June 16, 2015
Google’s website is clean, and the simplicity is unrivaled. Many other sites choose to go with a complicated layout. Before you decide how you want your website to look, you have to know web site design basics. Keep reading to learn more.
When you’re thinking about how to design a website, you need to be sure to think about the navigation. You want your navigation to be easily accessible and easy to use. Put the navigation bar on every page in a noticeable place. Also, make sure that it flows well with the rest of your page and doesn’t distract visitors.
Keep page sizes down. Not all Internet users have fast connection speeds, and the longer your site takes to load, the less interest they will have. If it takes too long many will just leave and visit a different website.
Use ALT tags whenever possible. These helpful tags describe an image to a viewer, assisting the visually impaired, as well as those who prefer to browse without images. As an added bonus, some search engines include these tags in their rankings, so you may get a boost by using them.
Wherever your logo appears on your site, you should accompany it with a complementary slogan or tagline. Ideally, this tagline should be catchy and informative, and should offer some basic summary of the purpose of your site or product offering. The combination of your logo and tagline should appear on every page to create a sense of cohesion.
Frames are one feature to eliminate if you are attempting to optimize your site for search engines. People like frames, but search engines will not see your info if it is inside a frame. If the search engines can’t view this important information, then you’re not going to fare well in the search engine rankings. This will lead to a reduction in visitors.
Use breadcrumbs and make it so that clicking on the site logo returns you to the homepage. Breadcrumbs are markers that show where the visitor is in the site structure. For instance, the breadcrumbs might read “home > furniture > beds.” When the user clicks a link in the breadcrumbs, he can return to a page further up in the site hierarchy. Clicking on a business logo should generally take the visitor back to the homepage as well.
Try to minimize your image usage. Generally, simpler designs are more effective for the user. So keep your site simple, but also neat. Avoid cluttering pages with large, bulky images that have long loading times. Try being creative with the layout and using your “eye.”For example, use eye-catching focal points to get a viewer to visit something specific.
Many hosts have website tools available. While you can use these tools for basic design, it’s not a great idea to completely rely upon them. Make sure to infuse your unique personality into your site, rather than just focusing on a drag-and-drop tool that your hosting company might offer.
Whether you are aiming for a minimalist website or a flashy and bright one, this information will put you on the right track. Use it to get your site up and running, drive traffic to it, then sit back and enjoy the results.