The key to creating a successful website to promote a business is design. A degree is not required to create useful websites, but you need proper information so that you know what to use and what to avoid. Kick your website design up a notch with the following advice.
Don’t use splash pages for your site unless required by law, and especially don’t use a Flash intro. Most people just want to get to your content as quickly as possible, and don’t care to look at useless splash pages. If you have some amusing content that you absolutely want visitors to see, integrate it into the homepage instead.
Web design is a subject that you always want to stay informed on. With this in mind, if you have any friends that are also into web design then you will want to keep in contact with them. You can exchange any new information you learn so that you’re both on top of your game when it comes to web design.
Avoid using frames. Most sites have abandoned frames on their own as better alternatives have become available, but there are still sites out there that are trapped in 1996. Alternatives to navigational frames include fixed-position navigation panels, having navigation in multiple areas (e.g. left and bottom) or simplifying page structure so that navigational links are never far away.
Give your visitors the ability to search your site so that they can more easily find what they are looking for. If someone cannot find what they are looking for right away, their next thought will be to look for a search field. Put this somewhere obvious and include a search button.
There are a lot of web design programs available for sale, and they can help you create a great website. Professional programs are easy to use, so you can create a beautiful site rather quickly. Should your website not be appealing, then your visitor count is going to be low.
To help you attract a more professional crowd to your site, make sure you design your site with no spelling errors. When designing the site, utilize a spell checker and if need to, a grammar checker. If you have a site with poor spelling and grammar, people will not want to do business with you because they will think it is unprofessional.
Learn how to use colors to influence your readers. Every color has a certain feeling that it can induce. For example, using black backgrounds or images could bring up feelings of depression and darkness. The use of a color like yellow is associated with happiness. Take the time to read up on the psychology of colors when determining your site’s color scheme.
The file types will affect the load time of your website. Generally you are better off using GIFs or JPEGs for your graphics. PNG and BMP may work better for graphic creation, nut they usually have larger files sizes. Convert to smaller sizes to make visitors happy.
The above tips should’ve given you enough to start building several kinds of websites. The results you are now capable of will shock you. Use the information shared here to build an effective site.