Designing a website takes time, patience and a little bit of know-how. It can be easy if you already know what goes into great design, such as SEO and useful navigation. Read on to find some great tips and tricks which will help you build the website of your dreams!
Keep your pages to a reasonable length. Add content through new pages on your site, instead of tacking it on to the end of a home page. For the most part, readers are hesitant to keep going on a page that seems to scroll on forever. If you must have a lot of content on one page, include hyperlinks at the top and in sections throughout the page. This allows users to navigate through the available content without excessive scrolling.
Use shortcuts. Almost everything has a shortcut in web design, and if you take the time to look them over, you’ll find quick ways to do almost everything. There are some codes in HTML that allow for faster changes to each page than re-uploading each one.
With a newsletter, you’ll get repeat users. You can keep your visitors informed about important events, updates, and changes when they sign up for a newsletter, and the flow of information will often tempt them to revisit your site. Place the form for signup in a sidebar or at the top of the pages in your site, and track those who sign up. Only send out a newsletter to people who have subscribed to it, otherwise you will have angry customers.
If you want more visitors to your site, you need to design it in a way that makes it easy to update content. If your site can be easily updated it helps you to be able to quickly add new and relevant information. A site that is constantly updated will keep your visitors coming back for more.
Organize your links and avoid putting too many links in one area of your site. Doing this can confuse visitors and make them leave your site. If you do have many low- to mid-importance links, emulate the “blogrolls” seen in many blogs and tuck them away in a column on the right side of the page.
Meta tags are key to your site if you want to attract people to your site for short and long periods of time. Make sure you include them. High-quality meta tags will let the search engines know what your website is about. If you use meta tags that do not correspond to your content or to your target audience, do not expect to get a lot of visitors.
For your image tags, always try to include a brief description in the ALT attribute. Not only is this good for search engine optimization, but it is also beneficial to the sight-impaired users who rely on screen readers to describe image tag contents. Make your description short and as descriptive as possible.
Now that you’ve read the ideas in this article, you should be able to go forth and design a website which will rival those of your competition. Keep learning to find new techniques to increase your traffic, add new content and boost your page to the top of your market!